McDonald’s Bacon
Banners to bring home the bacon.
Delivered a cloth banner-based pack shot for the end card for a national McDonald’s spot, it had a brief run that matched the limited-time offer showcased in the commercial itself.
Banner design was modelled to match agency artwork and used a few custom ncloth setup tools to build the simulation rigs here. I developed a cloth material that kept the words readable whilst having a regal nature, akin to a national flag.
These are a couple of simulation playblasts to show the setup, all python generated, leaves more time for the creative work.